Keep up to date
Keep up to date with all things Trade Classics, along with new cars.

1974 Triumph Stag

Sold Price


  • Mileage~75,000
  • TransmissionManual
  • Engine3.0L
  • LocationExeter


1974 Triumph Stag

Register interest for similar cars


Jacob Boodrie
Professional Consigner

A natural cruiser, this restored Michelotti masterpiece is ready to be driven and enjoyed this summer.

The Triumph Stag production began in 1970 and last for 8 years, manufactured by the British Triumph Motor Company and styled by Giovanni Michelotti - a very talented Italian designer. The Stag is a 2+2 sports tourer and packs a punch with its 3.0L V8, offering ~145BHP and a top speed of 120MPH. The Stag is a great-looking and great-sounding British sports car with a huge following.

This example has been subject to two major restorations over its life, the last rebuild in 2014 was carried out by specialists with no expense spared restoring it to its roots with a glamorous new lick of MGA Iris Blue. It's coming to market from ~4 years ownership, and with it being a restoration carried out a few years ago, you'll be able to get a good feel for how this car will stand the test of time, take a good look at this if you're in the market for a summer Stag.

This auction listing was written from information supplied by Jacob after meeting Jean the owner, and having visited and photographed the vehicle.

Secure Auctions

We verify all our sellers and buyers to keep our community safe whilst also providing the highest levels of website security.

Full Transparency

8 out of 10 people that buy cars via our service don’t feel the need to visit due to the transparency and thoroughness of our listings.

Vehicle Delivery

We're there every step of your buying journey and will even arrange pick-up and delivery of your new vehicle.

Secure Auctions

We verify all our sellers and buyers to keep our community safe whilst also providing the highest levels of website security.

Full Transparency

8 out of 10 people that buy cars via our service don’t feel the need to visit due to the transparency and thoroughness of our listings.

Vehicle Delivery

We're there every step of your buying journey and will even arrange pick-up and delivery of your new vehicle.

Meet the owner

This delightful Iris Blue Stag is quite hard to part with after a lot of happy memories have been had in it.

Jean purchased the car in 2018, after she was in the market for a classic to take to shows and meets on the weekend. She had the hood frame reconditioned along with a new mohair cover fitted. An upgraded radiator to a four-core, aluminium overflow water tank and complete system filled with Evans cool liquid. The gearbox was also reconditioned in 2020.

Jean reports there is ~4 previous owners with this Triumph Stag, the third owner used the car has a daily until the late '80s, it was then garaged until 1993 when he began the first restoration which took 6 years of work, this was not a light job, various panels were replaced, the engine was stripped back, re-bored and lined, heads professionally rebuilt using hardened exhaust valves, balance connecting rods, new pistons, crankshaft, new shells, suspension, steering, fuel tank, lights, seats, poly bushed rear suspension and resprayed in "Signal Red".

In 2014 the car was then passed onto his son, the previous owner to Jean. He gave the vehicle to AM Restorations of Plymouth to carry out an extensive restoration at the cost of £27,000. The restoration included another engine overhaul, electronic ignition, electric fan, stainless steel exhaust, and a complete respray in his favourite colour, MGA "Iris Blue". The underbody of the car was also treated with Raptor paint and colour coordinated to the "Iris Blue".

Take a look at the history and media pack to see the large folder of invoice and history which comes with the car, along with a complete DVD showing footage and photos of the restoration by AM Restorations, Jean will be happy to answer any questions you may have about the car in the comments below.

Vehicle Owner

Ask Questions



One great-looking sporting classic that has become more desirable as it's aged - the chromework and bright Iris Blue paint make this example a stunner.

Wheels and Tyres

The Triumph is fitted with the factory standard 14" Kent wheels. They appear in great shape on this example, no curb damage spotted, and likely refurbished as part of the work in 2014.

The wheels are wrapped in Firestone Multihawk 2 tyres which all look to be in great condition with a good amount of tread, dated 2016/7. Please take a look at the photos for a detailed view.


The bodywork looks in great condition across every panel. The shut lines are good across the car and the doors, boot, and bonnet, all look very straight and true for a sports car from the 70s.

When the car was restored in 2015, it was stripped back and and necessary panels replaced, metal fabrication completed or filler used where appropriate. As it stands today 8 years on, the only area of corrosion we spotted was a small area to the bottom corner of the off-side door, and some very small signs under the paint where the top of the rear wings meet the back panel. We have taken hi-resolution images and videos of the car for you to assess the condition of the bodywork for yourselves.


Having benefitted from a respray in 2014 in "Iris Blue", as you would expect the paint finish is excellent. The colour, coverage and finish is even across all the panels.

The car has been polished to a deep lustre by Jean, again, please take time to review all the images and videos showing the paint from different angles and reflections, to assess the condition for yourselves. Over time, there are a few marks to the paint, just a bit of wear over 8 years of use like on the leading edges of the doors, but in general this is a lovely example as pictured.

Glass and Trim

The glass and mirrors appear clear and unmarked with no issues to note. The brightwork was attended to during the 2017 work, we did notice some very slight bubbling to the rear nearside chrome bumper and slight area of cracking to the rubber stopper on the offside front bumper.


Classy good looks and room for two adult-size passengers in the rear, a very practical sporting classic.

Seats and Carpets

The black seats are in great condition and give the car a luxurious interior, we believe these would have been attended to during the restoration in 2014.

The same can be said for the carpets and door cards, take a look at the photos and videos for a detailed view.


The black dash looks tightly bound whilst all gauges and dials are clearly legible. They look to be original items, and long with the wood veneer, and so do have some patina, not detracting from the quality of this car though.

View the extensive interior content for a detailed view of the dashboard.

Steering Wheel / Gear Stick

The 'STAG' steering wheel is fitted and again looked to be the original item.

The gear stick too looks in great condition with overdrive fitted to help keep up with modern traffic and driving.


The gorgeous rebuilt 3.0L V8 soundtrack makes the car a delight to drive anywhere, some sensible upgrades for reliability have been actioned on this Stag.

Engine and Gearbox

Boasting the Triumph V8 3.0L power-plant, this engine gives you all the power you'd need in a classic sporting convertible.

Watch the video review to see the engine spring in to life with no untoward noises or smoke observed. The engine was rebuilt just before Jean purchased, and he has kept on top of maintenance since, she's also had the gearbox rebuilt to ensure the smooth running of the drivetrain. During the 2014 restoration work, a replacement overdrive unit was fitted, and in the current ownership Jean has had the cooling system for the engine upgraded so it doesn't suffer the typical Stag issues.

Suspension and Brakes

As part of the 2014 work, the suspension and braking systems were overhauled, as detailed in the invoices. Jean mentions that the suspension feels great too, no unusual knocks or noises present.

Please view the mechanical photos and video to see underneath the car.

The Drive

This 70s classic is still practical today, restored and rebuilt mechanics should allow you to comfortably keep up with and overtake modern traffic, with all the power of the 3.0L V8 under the hood.

Electrics and Other

Jean reports all the electrical features are working within the car to her knowledge. It was fitted with an upgraded but classic looking stereo as part of the work in 2014. The car also was upgraded to electronic ignition at that point too, along with some work to improve the reliability and effectiveness of the lighting as detailed in the invoices.

History and Paperwork

Coming to market from 4 years ownership, this car was restored in 2014 at a cost of ~£27,000, and so now makes for a potentially cost effective entry into Stag ownership.

This Mk2 Stag has been lavished with restoration and improvement work by AM Restorations in 2014. A thorough overhaul of the drivetrain was actioned by the previous owner, and Jean has improved the car further in her ownership. The cost of the 2014 restoration came to a total of £27,500 with more money spent since.

Jean will be more than happy to answer any questions you have about the car in the comments below.

We’ve done all our usual seller checks including photo ID, V5 and also actioned a HPi check on the vehicle.

We've summarised our own view on the car based on information gained from the seller in the listing above, however, and as you can see, we go to great lengths to photograph and video the car in hi-resolution detail - this has been done for you to make your own assessment from the comfort of your sofa. So please sit back, have a cuppa and take your time to review everything on this listing in order to make your own assessment on the vehicle's condition. Viewings are also welcomed with all our listings, so please get in touch with us to arrange a suitable time - we just need to speak to you first and receive a valid photo ID before confirming.

If there's anything you're unsure about, no matter how small, then please first ask the owner in the comments area below before placing your bid/s, as bids can't be retracted and form a binding contract if you win the car - just like a traditional auction house.

Service History
Date Type Mileage
09.05.2022 MOT 75,635
07.05.2021 MOT 74,277
01.11.2019 MOT 73,029
27.10.2018 MOT 71,081
02.11.2017 MOT 69,605
11.11.2016 MOT 69,184
16.10.2015 MOT 68,413
15.11.2014 MOT 65,694
29.10.1982 MOT 61,215
08.10.1981 MOT 55,636
06.12.1979 MOT 54,150
Key Details
  • ModelStag
  • TransmissionManual
  • Reg. Date01.01.1974
  • CC2,997
  • Mileage~75,000
  • HistoryGood
  • ColourMGA Iris Blue
  • Interior ColourBlack
  • Interior TrimVinyl
  • Chassis #LD305510
  • Engine #LF024297HE
  • RestoredYes
  • Engine RebuildYes
  • MOTYes. Exempt
  • MOT ExemptYes
  • Road Tax ExemptYes
  • HPi ClearYes
  • Former Keepers4
  • Tyre TreadGreat
  • VisitedYes
  • Sale TypePrivate
  • Owned~4 years
  • Key Feature2014 restoration, great condition
  • Auction ID427011

Vehicle Sold

Register your interest for similar cars.

This vehicle has now been sold - click 'Register Similar' below to get notified when we consign a similar vehicle.

Ask Questions
Post a comment or ask the owner a question about the car.
Kulraj Salh

Update – The seller Jean has removed the reserve on the auction. It will sell to the highest bidder this evening. Good luck if you’re involved in the bidding. Best, Kulraj – Trade Classics


Hi Jean,
Is it a matching numbers engine and chassis


Is it possible to view the car. Be taken for drive. Possibly over the weekend.


Vehicle Location


Delivery Calculator

Thank You

Form Submitted

Your request has been submitted successfully and we'll keep you updated.